Monday, August 18, 2014

idleness breeds like rabbits

Just had a chance to talk with someone about my views of social media.  I guess the circumstances of my life have given me an interesting perspective that the 24/7/365/32 that I’ve had and have in front of me are not about me.  Life is a gift.  But more importantly, it’s about me understanding that I have an opportunity to be a giver or a taker.  I can use these 24/7/365 to give and offer things to the world or I can spew and take as I go. 
I choose to be a giver.  I mean think about it.  When else in time did we each have a platform (or several platforms as the case may be) to allow the world a glimpse into our lives.  A glimpse into our minds.  A FREE platform to share our thoughts.  To demonstrate our gifts.  To publish a book, write a quote, create a graphic, share a video.  Do you know what Ben Franklin would have done to have had that kind of PR (for free)?
So, my question is, what do you give?  The last couple weeks, I’ve had several opportunities to participate in tech summits, webinars, online conferences and the like (yes, my inner nerd tank is overflowing!).  And all of them have focused on one key thing.  Discover who you are.  Be who you are.  Demonstrate who you are.
As a I listen, I hear over and over messages about telling digital professionals to decide what their brand expertise is.  “Find 3 things you are – offer them to the world – give and be those.”
In my opinion, the same exists for each of us.  When others come to us, what do they get or, what can they expect to get?
For me it boils down like this:

1.       Be funny – mention the elephant in the room – ask the question already on everyone’s mind – say it like it is…. No really, I’m just saying

2.       Capture the silly, quirky, ironic of the everyday – others can relate, I can't be the only one these things happen to!

3.       Share faith in a way that makes it practical and relevant.  Might just be what spoke to me, or stood out.  Or, might be my challenge or struggle I’m dealing with

At least, that’s what I hope you know an encounter with me will bring.  And, that’s whether we are eating mac ‘n cheese from a food truck or you happen up on my twitter feed.
I often think about the people in life that amaze me by the amount of things they get done in a day – Britta Stamps, Beyoncé, Rick WarrenShay Shull - you know we all have the same 365 hours in a day! 
My dad often gets on to me when he tells me at the end of the day he didn’t get anything done.  When I ask him to relay, moment by moment what he spent his time doing, I quickly find the big gaps that were black holes for productivity. (when I point them out is where the frustration kicks in!) 
"They" often say if you want something done, give it to a busy person.  And I think the truth of the adage is that idleness breeds like a rabbit.

So, when you give, what do you give?



Deborah Brauser said...

Great points! I've been thinking a lot lately about my own brand and you've brought up some good things to keep in mind. Thanks!!

Jennifer said...

I've been finding the black holes in my day too, and there are many when I really look at them. I'm doing better, but I like your idea of finding those three things that are uniquely you that you offer to the world. Thanks for sharing!

Amanda Fiveash said...

While you have put it into much more eloquently, I just posted something similar on my own blog. It was asked, "Would you follow your blog?" at a recent conference I attended, it made me do some soul searching!

Jamie said...

I feel like I so completely relate to your three things that you offer and you do them well. I'm not sure I'm following on the black holes of productivity? Are you saying identifying when I could have been productive but weren't or times when I was productive but didn't feel like it?

Sarah said...

Getting it all done is never going to happen. We don't have assistants like Beyonce but we can all try harder to do more of what it is we want to do.

And by the way, you do a great job being funny and sharing your life online. ;)

Big Pitt Stop said...

Thanks guys for your words.

Jamie, I think the black holes for me refer to the things that suck time away from productivity, but I guess its open for interpretation. If being productive is the goal, however you achieve it, you've arrived, even if it doesn't "feel" like it.

I'm so stoked Jackie is going to lead us deeper into discovering our personal brand. Be Yourself. That's the biggie I'm embracing.